Browsing articles tagged with "Employee"
May
8
2014

Juice of the Devil, commonly known as Coffee, is apparently good for you, or is it?

Juice of the Devil, commonly known as Coffee, is apparently good for you, or is it?

A new study from the Journal of Applied Psychology, a journal published by the American psychological association, says employees are better able to deal with situations of debilitating social anxiety while they are under the influence of caffeine.

Oct
4
2010

Internal Branding for Organizations

Internal Branding for Organizations

Brands are about products and services. True. Truer is the fact that brands are about the feelings and emotions the products or services invoke in the customer. These emotions are 20% a result of what the brand talks about and 80% the experience at the brand touch points.

Staff is an equal stake holder in brand building and they affect a customer’s brand experience as much as any advertising campaign. So can you encourage a workforce to behave “on brand”?

Internal branding has the answer.

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