Either there is design, or chaos. As humans we don’t like chaos, unless bringing form and design out of chaos is your task. Yet we see so many startups putting design in the “do it later when we can afford it!” list. So can your startup afford to lose and/or piss off users? Or better, can your startup afford to confuse users?
Last week I came across a great set of geometric posters. Soon, I thought of documenting the process of creating a similar poster and share this tutorial with the readers of Pixelonomics. The implementations of this tutorial are far beyond than just creating a poster.
Let’s get started with our poster. The first thing that needs our attention is the size of our poster. Considering it is a poster, there are good chances that we will eventually print it.
Damn those designers who make their designs pretty and wow. Why the hell do you keep adding another beautiful element? Why do you beautify them so much? Why do you make them pretty? So pretty that I forget what I was there for?
You guys are doing a great disservice to your clients – their users are lost in your ‘pretty’ design. You are doing a great disfavor to yourself and designers by calling yourself ‘designers’.
Design is not web 2.0. It’s not beautiful or ugly. It’s not any of that. Design is Solving Problem of Effective Communication
Last week, my twitter timeline gave hints that Gap has unveiled a new logo. Many of us mistook it as another marketing gimmick. But, in no time, it was confirmed that Gap had indeed gone for a Branding change. Vice President of Corporate Communications, Bill Chandler had described it as “a more contemporary, modern expression.”
Soon there was a backlash against Gap’s new logo and it grew intense by the hour. Customers were not too upbeat about the change and ridiculed it enough through the social media. Gap was quick to take charge and respond with a statement thanking everyone for their input on the new logo.