30 Logo redesigns of 2010

30 Logo Redesigns of 2010

As the year 2010 comes to a close and everyone starts to wind up the record books and schedules preparing for the fresh diaries of the year to come, we present to you 30 of the brands that got themselves a fresh look in this year.


Sensational Superstars of Bollywood – Rajesh Khanna

Sensational Superstars of Bollywood - Rajesh Khanna

The hysteria he created swept across ages, gender and genres. His movies ran to full houses and his following swelled each passing day. Be it his distinct sartorial sense, his dialogue delivery or his mannerisms, Rajesh Khanna was a pioneer in many sense. It wouldn’t be wrong to call him the complete superstar.

Khanna’s gentle looks, disarming smile and that famous tilt of the head did wonders for his female following. And with Kishore Kumar’s dreamy voice for playback, this was just what the doctor ordered. With the sensuous Roop Tera Mastana, enthralling Pyaar Deewana Hota Hai and the timeless O Mere Dil Ke Chain Rajesh Khanna, became — and remains — the King of Romance.


How do you measure yours..?

How do your measure yours?

It amazes me to have people say this all the time. I always wonder—how can we measure effort, be it 50% or 100%? Aren’t we evolving as individuals and isn’t our capability to do something being enhanced with time? The extent of our capability is just a state of mind—it’s a thought, a perception of ourselves, what we are doing and what we can do.

Let us completely ignore the idea of “percentage of effort”. Let us, instead, focus on getting something done or in more specific words “giving what it takes to get it done”. In retrospect, you can measure by your own means whether the effort you put in was your 10% or 200%. It is just a mere statistic that you can use to further develop and enhance your skills.


Airtel has a new Logo. Heart it?

Airtel new logo

Bharti Airtel, world’s fifth largest telecommunication company and India’s largest mobile service provider, launched its new brand (logo) on 18th November, 2010, marking the company’s 200 million customer milestone. It is backed by a re-branding exercise costing about Rs. 350 crores. The company has also launched a new tagline, “Dil jo chahe, pass laye” and signature tune by A.R. Rehman.

Just to let you know, Airtel is present in every nook and corner of India, distributed in every possible media, from a simple leaflet to a multi-crore television advertisement. And after its $9-billion acquisition of an African telecom, the presence expanded to 19 countries across Asia and Africa.


How to Design a Geometric Poster in Photoshop

How to create a geometric poster in photoshop

Last week I came across a great set of geometric posters. Soon, I thought of documenting the process of creating a similar poster and share this tutorial with the readers of Pixelonomics. The implementations of this tutorial are far beyond than just creating a poster.

Let’s get started with our poster. The first thing that needs our attention is the size of our poster. Considering it is a poster, there are good chances that we will eventually print it.


Have you joined The Social Network yet?

The social network movie review

In 2003, Harvard University student Mark Zuckerberg creates a website called “Facemash” to rate the attractiveness of female Harvard undergraduates. The site is a runaway success, getting 22,000 hits in less than two hours and crashes Harvard’s server.

Punished with academic probation, Mark gets himself a job as the programmer for the website, Harvard Connection, initiated by Winklevoss twins. However, Mark in partnership with his friend, Eduardo, takes the idea further and launches what he calls “TheFacebook”.

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